Lou Hammond Group, a global communication company, announced today, they are expanding into the Denver market with an office headed by industry veteran Ivie Parker.

Located downtown, LHG Denver offers expertise in communications, marketing, media relations, advertising, digital and creative services for an array of industries spanning hospitality and tourism, real estate, healthcare, financial services, energy, tech, nonprofit and destination marketing.

As president of the firm’s new Denver office, Parker brings a wealth of experience in public relations and marketing communications for hotels, resorts, real estate and lifestyle brands. Her goal is to combine her knowledge of western culture with the nationwide resources, reputation and expertise of Lou Hammond Group to implement national communications programs with a regional focus.

Parker comes to the firm from Timbers Resorts where she was based in the Aspen valley as Director of Hospitality Marketing responsible for developing and executing marketing strategy to generate revenue and awareness for hotels, resorts, villa rentals and golf.

Previously, she served as Director of Marketing within Denver-based Two Roads Hospitality (formerly Destination Hotels) implementing integrated communications program, driving revenue and launching new properties in the western U.S. and nationwide.

A native of South Carolina, Ivie is a graduate of the College of Charleston. She began her communications career in Charleston where she worked in hospitality marketing and interior design. Heading west, Ivie traded the beaches for the mountains. She enjoys the vibrant Denver scene and loves everything outdoors from learning to ski in winter to trail-running in summer with her dog, Tina Turner.

“We are excited to expand our brand and join the Denver community. With our extensive western client base, it is an excellent fit.” said LHG Chairman and Founder Lou Hammond.

Founded in 1984, LHG also has offices in New York, Charleston, S.C., Houston, Los Angeles and Miami.